Set clear expectation with Keg Consultant that they are responsible for ongoing lead nurturing
- Zendesk – how to run reports or search for viable leads (Emma)
- Sort by location and last communication (to indicate current prospects)
- Kinesis: examples of how to leverage existing marketing messages in emails
- Emma: Outreach to Zendesk on MailChimp API
- Links to previous sections:
- Marketing
- Blog content (current or past) to revive conversations
- Upcoming events